Filipe Silva

Filipe Silva

Expansion Director, BySide
 

Currently employed at BySide

Previous: Portugal Telecom, Brainhouse

 

    Summary

    BySide is a well established digital marketing company running projects in 17 countries generating over 400,000 leads monthly for some our telecom customers, such as, Movistar, MEO and Orange Spain. We're passionate and obsessed with the merge between both online and offline, while working hard to make online channel management simple. We are specialized in Lead Activation to increase your sales, achieving higher conversion rates, by simplifying BIG DATA and REAL TIME, providing seamless service that simplifies the complexity of managing Big Numbers in Real Time. Our goal is to help you increase your online sales goals. Feel free to contact me for further collaboration. filipe.silva@byside.com / http://www.byside.com/?ln=vo

Experiences

 

Expansion Director

At BySide

From novembro 2014 to Present
Responsible for the international expansion and business development of BySide.
 

Head of Up & Cross Sell Campaigns at Wireless Personal Market Segment

At Portugal Telecom

From outubro 2012 to outubro 2014
Responsible for the strategy and execution of Contextual Campaigns, Up Sell, Cross Sell and Elasticity Campaigns, with the aim of increasing ARPU of existing customers.
 

General Manager (Expat) of CVMòvel S.A.

At Portugal Telecom

From abril 2010 to setembro 2012
General Manager of CVMóvel S.A., a mobile operator that deliver GSM and 3G services in Cape Verde.
 

Head of Business Intelligence at Wireless Personal Market Segment

At Portugal Telecom

From junho 2009 to março 2010
Delivering relevant information where it's needed! - Executive & Business Information - Customer Segmentation, Profiling & Retention - Predictive analytics - Marketing Automation
 

Head of Mobile Service of UZO (Business Unit of TMN)

At Portugal Telecom

From maio 2007 to maio 2009
Responsible for the Service & IT Strategy of Uzo brand, co-brand’s and MVNE initiative. Uzo operates on TMN GSM network, in the low-cost segment, autonomously of the TMN marketing point of view, communication, call centers and information systems (OSS, BSS, CRM, IN), with a team of 20 people....
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IT Manager (UZO)

At Portugal Telecom

From março 2005 to abril 2007
Responsible for the IT Strategy, Operation and Development of the Web Presence of Uzo and Web platform (eCommerce and Telemarketing, Knowledge Management).
 

Owner / WSI Internet Consultant

At Brainhouse

From outubro 2003 to março 2005
Lead Generation and Customer’s Lifecycle Management. Co-management of the company
 

IT Manager at DRD/GIP (Retail & Distribution Division/Information and Project Management)

At Portugal Telecom

From junho 2001 to setembro 2003
Responsible for the delivery of Retail & Distribution KPIs, Business Process definition, IT functional design, and, sales commission calculation.
 

CRM Project Manager at DSC/GSP (Customer Service Division/Customer Functional Systems)

At Portugal Telecom

From junho 2000 to junho 2001
CRM Project Manager at DSC/GSP (Customer Service Division/Customer Functional Systems and Procedures Department) Responsible for designing and reengineering the customer request process in the customer care service, inserted in the TMN CRM Project

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